I'm Rexa — a results-driven marketing manager with deep knowledge of blockchain ecosystems, DeFi, NFTs, and Web3 communities. I design growth strategies, manage token launches, and scale user adoption through data-driven campaigns.
I'm Rexa — a results-driven marketing manager & project management officer with deep knowledge of blockchain ecosystems, DeFi, NFTs, and Web3 communities.
I specialise in designing growth strategies, managing token launches, and scaling user adoption through data-driven campaigns. My proven ability to combine storytelling, analytics, and community building drives measurable impact for every project.
From spearheading campaigns that secured CEX and DEX listings, to positioning projects in top-10 trending lists on CoinGecko and CoinMarketCap, to running cross-community AMAs with Polygon, Solana, and Binance affiliates — I don't just market. I build ecosystems.
End-to-end token launch strategy — whitelist mechanics, community ignition, PR timing, and launch day execution. I've launched projects that sold out and trended on CMC.
Building and managing high-quality communities on X (Twitter), Telegram, and Discord. Engagement loops, moderation systems, AMA events, and strategies that keep holders hyped and active.
Established relationships across crypto KOL tiers. I manage outreach, negotiate deals, track performance, and ensure authentic promotion that moves markets.
Paid campaigns across Google Ads, Meta Ads, Coinzilla, CoinMarketCap, and Binance Square — with full analytics dashboards tracking conversion, wallet activity, and campaign performance.
Coordinating CEX and DEX listing campaigns — PR pushes, partnership activations, liquidity coordination, and post-listing visibility strategies to sustain momentum.
Storytelling engineered for crypto audiences. Thread writing, blog content, Twitter/X growth strategy, and PR campaigns that build trust, authority, and organic momentum.
Optimised paid ads across Coinzilla, CMC, Binance Square. Rebuilt targeting, creatives, and bidding — achieved 3× ROI across all active campaigns.
Spearheaded partnership campaigns with exchanges — coordinating PR pushes, community announcements, and liquidity strategies that boosted visibility immediately post-listing.
Organised cross-community events and AMAs with top Web3 ecosystems — dramatically expanding reach, credibility, and community size for the project.
Built custom dashboards tracking conversion, wallet activity, and campaign performance — giving teams real-time intelligence and helping position projects in Top-10 on CoinGecko and CMC.
The Web3 space demands deep cultural understanding, fast execution, and a network of trusted relationships. I've operated inside blockchain ecosystems as a growth strategist — not a spectator — with real results to show for it.
Deep operational understanding of DeFi protocols, NFT collections, liquidity mechanics, and tokenomics — crafting strategies that resonate with degens and investors alike.
Thread writing, Space hosting, engagement pods, and growth frameworks engineered for Crypto Twitter culture and Web3 audiences.
Proven experience positioning projects in top-10 trending lists through coordinated community and PR efforts.
Executed campaigns with Polygon, Solana, and Binance affiliates — bringing legitimacy, reach, and cross-community momentum.
Spearheaded marketing campaigns that successfully secured centralised and decentralised exchange listings — dramatically increasing token visibility and liquidity.
Consistently generated organic engagement rates above industry average across Twitter/X, Telegram, and Discord — building communities that stay active, not just large.
Successfully positioned multiple projects in top-10 trending lists on CoinGecko and CoinMarketCap through coordinated community activation and precision PR timing.
"Rexa built our entire community from scratch. Discord went from empty to 40K members before launch. She knows the Web3 playbook inside out — and executes flawlessly."
"CMC and CoinGecko trending placement was unreal. Rexa coordinated everything — KOLs, community, PR — and we hit top-10 on launch day. Absolute professional."
"Our paid ads were bleeding money before Rexa touched them. She restructured everything — 3× ROI in 6 weeks. Also built dashboards so we could see exactly what was working."
Audit your project, community, competitors, and goals. Understand tokenomics, target audience, and market landscape before touching a single campaign.
Build a bespoke roadmap — channels, messaging, KPI targets, launch timelines, community milestones. You know exactly what's being built and why.
Full hands-on execution with analytics dashboards running from day one. Real-time reporting and constant iteration until the numbers move.
Lock in winning formulas, increase budgets, expand channels, and build systems that compound over time — not just spike and fade.
Whether you're launching a token, scaling a community, or need a full marketing overhaul — let's talk.
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